Review: Coconut M&M's
Going into All Candy Expo I already knew about the Strawberried Peanut Butter M&M's and was hoping to get my hands on them there. It took all of one minute of the opening session to shift my focus away from them and firmly onto the Coconut M&M's that they announced (coming later this summer - got mine in the swag bag at the Mars press conference). I'm a fan of coconut and love the texture (and miss the heck out of the Bounty bar). During a stop at the Mars booth I asked about them what they were like and the frightening answer was that they had no coconut texture. Just smooth milk chocolate and the characteristic candy crunch. So I was left to wonder: without the texture I love would I still dig the coconut action?
In a word YES! This could have ended up being a distressingly short review because I just want to say how much I love them, but we're going to go ahead and try and focus in and say something constructive about them. The basic idea is a slightly larger than normal M&M with dose of coconut flavor. Simple enough, right? And the concept is exactly what they delivered. It's an M&M chock full of great coconut flavor. And the really weird thing is this - it is dead on perfect coconut flavor with no nasty aftertaste, but nowhere in the ingredients do you find anything even close to coconut, not even natural flavor! They have a perfect artificial coconut flavor going on here! I was forced to share them around the office to make sure that I wasn't imagining things and everybody confirmed it. It tastes real. More than that, everybody liked them. People who hate the texture of coconut found them great. People who normally don't like coconut liked them (wha?). People who love the texture and taste of coconut like I do also loved them. It's a great implementation of a simple idea.
So, how great are they? Well, I'm tempted to give them a 10 just because I love the heck out of them. I consider Peanut M&M's a 9 and I like these better! So I'm going to give it a big ol' 9.5 out of 10 and call it nearly perfect. Why isn't it perfect? Because it's a limited edition. How unfair of me is that? I'm terrible. Anyway, I'm hoping that people love this is much as it deserves and it gets granted a position in the normal lineup. As far as I'm concerned this is a true winner. And all the people I've asked agree with me. Whether it is eventually adopted full-time or not, I have to give it to Mars. Bravo, people. Bravo.
Comments
Pam Walter Said:
Looking forward to trying these. I hear they'll be in the store in August?
Posted by: Pam Walter | June 6, 2009 7:04 PM
Diane Said:
My sister who lives in Conn. just bought a bag yesterday. So they are out there!
Posted by: Diane | June 18, 2009 7:46 AM
Joe Said:
We just got them in the vending machines and the two racks were sold out within two days! We love em!!
Posted by: Joe | June 18, 2009 2:01 PM
Bianca Said:
Yay! I love anything M&M & coconut, so this is my dream come true. Unfortunately I don't think I've ever seen coconut M&Ms on our Aussie shelves. We currently have orange M&Ms available, so I guess those will have to do... unless someone would kindly like to send me some!
Posted by: Bianca | July 3, 2009 8:45 AM
Elaine Said:
They are in Tampa, FL and a friend shared 3 with me from her bag. They are so good I've stopped at several stores trying to find them. Will have to go to the store she found them now. Veryyyyyyy delicious!!
Posted by: Elaine | July 3, 2009 6:59 PM
William Said:
I'm glad people are finding them in the wild. I've yet to have any luck, but I figure that when the Transformers M&M's get out of the way we'll get the coconut ones in their place. I hope so at least!
Posted by: William | July 4, 2009 1:03 AM
Amanda Said:
Just got some the other day at the Dollar Tree here in Jupiter, Florida! Delicious!!!
Posted by: Amanda | July 6, 2009 1:28 PM
DL Said:
I just tried the CoConut M&Ms! And yes, it is 6:45 AM here so they taste good in the morning. They were very coconutty and I love them.
Posted by: DL | July 7, 2009 9:01 AM
mamabukie Said:
Love these! Best M&M's yet! Will be very sad when they are no longer for sale. Lets all write to the company and tell them to keep these around for good!!!
Posted by: mamabukie | July 8, 2009 1:48 PM
klinx Said:
WOw! I love this chocolates, very delicious. I love any kinds of chocolates, they really make me go crazy. It reminds of my favorite chocolate like the sherbet which is also very yummy, I just found it in one of the sites. Nice blog for chocolates. Thank you and have a sweet day.
Posted by: klinx | July 9, 2009 5:07 AM
Kendall Martenet Said:
We saw the cocnut m@m's on vacation at a gas station in Indiana and didn't buy the thinking - could just buy them in Milwaukee when I got home. Not! I can't find them anywhere! Please help me! Does anyone know where I can find the cocnut m@m's in the Milwaukee area?
Posted by: Kendall Martenet | July 12, 2009 10:35 AM
Paula Said:
My daughter-in-law found them in Kansas City at a college bookstore and brought me a bag. I love peanut m&ms and was anxious to try the coconut version- I loved them and will keep my eyes out for more! I read that they aren't officially slated for distribution until August and that's probably why we haven't seen them broadly, but they are delicious and I look forward for more.
Posted by: Paula | July 14, 2009 5:56 PM
Liz Said:
LOVE THEM!!!! ate 2 bags in 2 days...worth the extra sit ups.
Posted by: Liz | July 15, 2009 9:44 PM
Yvonne Said:
Bought these at the M&M store in Vegas
YUM!!!!!!
Wish we had bought 10 pounds
Posted by: Yvonne | July 16, 2009 12:53 PM
Cyndi Said:
A friend of mine shared a couple from his bag purchased on a road trip. I think we were in Ohio at the time. They were absolutely fantastic!!! It was very early in the morning or I would have purchased my own bag.
Posted by: Cyndi | July 16, 2009 5:34 PM
Pam Hoffman Said:
Found them today in a special display at a Rite Aid. The candy itself is a nice big size with dark chocolate and coconut mixed in the candy. A really great combination. Not too sweet or strong like the mint m&m's. I hope they are not for a limited time only.
Posted by: Pam Hoffman | July 24, 2009 6:49 PM
amy Said:
fabulous! no cocnut texture, smooth, delicious and addictive. try the dollar stores in the rochester, ny area although i bought 20 bags myself so havent left much for anyone else. YUM!
Posted by: amy | July 24, 2009 11:43 PM
Rose Said:
I could not taste the coconut at all???
I had a garlic taste in my mouth from pasta salad I had eaten before the M&M's so, I am hoping that was the problem. I have been having taste issues so who knows.
Posted by: Rose | July 27, 2009 10:40 PM
Rose Said:
I could not taste the coconut at all???
I had a garlic taste in my mouth from pasta salad I had eaten before the M&M's so, I am hoping that was the problem. I have been having taste issues so who knows.
Posted by: Rose | July 27, 2009 10:40 PM
mary Said:
I saw the little packages on the checkout counter tonight (Walgreeens in Spokane, WA. and picked up a package. I had not heard the hype. I tried them and was pleasantly surprised. However after eating them all, I realized that the chocolate overpowered the coconut flavor which I love. I would prefer an Almond Joy. Sorry.
Posted by: mary | July 31, 2009 3:37 AM
Emily Said:
I love them!! I found them at Walgreen in Louisiana. Even my coworker who don't like coconut liked them.
Posted by: Emily | July 31, 2009 11:40 AM
Robin J Kneibert Said:
The coconut m&m's are my new favorite. I had to have a friend buy them in her neighborhood. I can't wait for them to be available in my neighborhood.
Posted by: Robin J Kneibert | August 1, 2009 9:15 PM
Virgil Said:
My wife bought some from the first shipments here in Liberty Lake/Spokane. Please bring a truck load to my address. They are so good. Hopefully they will sell the 3 lb bag of coconut M@Ms real soon. My peanut M@Ms are running out. They simple don't stay on the shelve.
Posted by: Virgil | August 3, 2009 6:22 PM
William Said:
I've got high hopes that people at Mars will pay attention to the reaction people are having to the Coconut. I've seen a few people complain that the coconut flavor isn't strong enough, but I've heard a lot more positive feedback on them. The big irritation for me is that I can still find almost none locally. There are tons of the Strawberried Peanut Butter and bajillions of the Nougabot Snickers, but I just keep striking out when it comes to the Coconut M&M's. So far one grocery store (Kroger) is the only place I've found them at all (and it looks like they may be running out soon).
Good luck on finding them everybody and if you like them drop M&M Mars a line and let them know. With luck we might get them to ditch the "Limited Edition" from the label and make this a full time release.
Posted by: William | August 3, 2009 11:22 PM
Marie Said:
The coconut M&M's are good, but not because of the coconut taste, I can't detect any coconut taste. I just like them because they are a BIG M&M. Wish they had coconut in them, like the Hershey kiss, coconut, creamy and coconutty.
Posted by: Marie | August 6, 2009 9:48 AM
Bobbie Said:
The coconut M&M's are awsome. My boyfriend does not like coconut but he loves these. We cannot find them anymore. Can we order them??
Posted by: Bobbie | August 10, 2009 2:45 PM
Linda Said:
I tried the coconut m&m's for the first time over the weekend - I loved them and I am not a big chocolate eater. I have been trying to find them and have been unsuccessful. I too hope they become more than a limited edition.
Posted by: Linda | August 20, 2009 2:05 PM
Crystal Said:
I'm a BIG m&m fan. I haven't tried them because i couldn't find them however, my husband has been successful in getting me some. He loves them. I'm sad they're a limited edition.!!!
Posted by: Crystal | August 20, 2009 2:15 PM
LACEY Said:
THESE ARE THE BEST M&M'S EVER!!! SOOOO GOOD!
Posted by: LACEY | August 27, 2009 7:24 PM
Tricia Said:
I live in NY....and I am just excited to try these new M&M's...but I cant find them anywhere...does anyone know where to find them in NY...Long Island area perferrable. Thanks!
Posted by: Tricia | August 31, 2009 3:40 PM
Tricia Said:
I live in NY....and I am just excited to try these new M&M's...but I cant find them anywhere...does anyone know where to find them in NY...Long Island area perferrable. Thanks!
Posted by: Tricia | August 31, 2009 3:40 PM
Tricia Said:
I live in NY....and I am just excited to try these new M&M's...but I cant find them anywhere...does anyone know where to find them in NY...Long Island area perferrable. Thanks!
Posted by: Tricia | August 31, 2009 3:40 PM
Tricia Said:
I live in NY....and I am just excited to try these new M&M's...but I cant find them anywhere...does anyone know where to find them in NY...Long Island area perferrable. Thanks!
Posted by: Tricia | August 31, 2009 3:41 PM
john Said:
I found a place that has them here is a link
http://www.candiesdelight.com/M_M_s_Coconut_p/mmc645.htm
Posted by: john | September 2, 2009 1:01 PM
Lisa Said:
A friend gave me a very small handful of these little gems. Now I'm hopelessly hooked but can't find them ANYWHERE!! This is insane!!!
Posted by: Lisa | September 20, 2009 2:01 PM
Marly Said:
Hey, thanks for the heads up, can't wait to try those M&M's!
Just discovered your blog, love it, especially the chocolate NYC map. I live in LA now but whenever I visit home (NYC) this is a great way to remember where all the good chocolate is. Thank you!
Posted by: Marly | September 22, 2009 1:28 PM
Leslie Anderson Said:
I'm a huge fan of any sweets. I just can't stop loving them. I remember my cousin's birthday last month. The cake was filled with M&M's. Yummy!
Posted by: Leslie Anderson | September 22, 2009 7:15 PM
William Said:
I've not seen any of the Coconut M&M's in stores in weeks now. There are still tons of the Nougabot Snickers and the Strawberried Peanut Butter M&M's, but the Coconut has fled. We've reached the point where we need to start looking in the close-out stores if we want to find any more.
@Marly - The map is out of date. I tend to update it about once a year and it's been a while. It should get an update before year end, but for the moment it's less than perfect.
Posted by: William | September 22, 2009 9:31 PM
phyl Said:
How come the coconut M@M's are few and far! All my friends have said the same! This summer they were giving out samples, but you can't find any in the stores! I think there great!
Posted by: phyl | October 6, 2009 4:19 PM
kayacamilla Said:
I love all kinds of chocolates...I am so addicted to it...especially M&M's
Posted by: kayacamilla | November 3, 2009 11:22 PM
kayacamilla Said:
I can resist everything, but never can I resist on M&M's. Love it so much, and I am so so addicted to it :)
Posted by: kayacamilla | November 3, 2009 11:26 PM
Stephen Said:
I just had a bag of the Coconut M&M's and was somewhat disappointed. I missed the coconut texture like what's in Almond Joy and Mounds. I thought the chocolate overpowered the coconut flavor. They were alright, but I wouldn't kill for them so to speak ;)
Posted by: Stephen | January 22, 2010 1:10 PM